The Rasch Model in Customer Satisfaction Survey Data
نویسندگان
چکیده
منابع مشابه
The Rasch Model in Customer Satisfaction Survey Data
This paper deals with the measurement of a service or product quality using Customer Satisfaction Survey results. Many different methods are used to analyse customer satisfaction data. Some use statistical models which estimate the relationship between the latent and manifest variables (LISREL, PLS, etc.), whilst others use dimensionality reduction methods (FA, PCA, etc.). All of these methods ...
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ژورنال
عنوان ژورنال: Quality Technology & Quantitative Management
سال: 2010
ISSN: 1684-3703
DOI: 10.1080/16843703.2010.11673216